Terms and definitions in messaging

Multichannel messaging service is based on a variety of telecommunication and Internet technologies. In the description of services, we often use abbreviations that may not always be known to you. Here we have compiled a glossary of terms and definitions used in the industry.
By the way, you can create account and send SMS to your customers via Dashboard, plugin or API integration.


SMS is the acronym for Short Message Service, and is more commonly referred to as text messaging. An SMS message has a length of 160 characters. The two most common forms of SMS is person-to-person (P2P), where messages are exchanged between mobile phones and application-to-person (A2P), where messages originate from a system or application and are sent to a mobile phone.