Terms and definitions in messaging

Multichannel messaging service is based on a variety of telecommunication and Internet technologies. In the description of services, we often use abbreviations that may not always be known to you. Here we have compiled a glossary of terms and definitions used in the industry.
By the way, you can create account and send SMS to your customers via Dashboard, plugin or API integration.


American Standard Code for Information Interchange. This is the ANSI standard computer character set used to represent keyboard characters as digital information. There is an ASCII table containing 127 characters covering all the upper and lower case characters and non- displayed controls such as carriage return, line feed, etc. Variations and extensions of the basic code are used in special applications.