Terms and definitions in messaging
Multichannel messaging service is based on a variety of telecommunication and Internet technologies. In the description of services, we often use abbreviations that may not always be known to you. Here we have compiled a glossary of terms and definitions used in the industry.
By the way, you can create account and send SMS to your customers via Dashboard, plugin or API integration.
MVNO
Mobile Virtual Network Operator. A company that, to end-users, appears to be a wireless network operator. Unlike a standard wireless carrier, however, an MVNO does not own the Base Station Subsystem (BSS) that Mobile Network Operators (MNO) do. MVNOs also may not necessarily own other infrastructure one normally associates with an MNO, such as MSCs, and Home Location Registers (HLRs). More importantly, MVNOs do not hold licenses to radio spectrum; instead they purchase network capacity from wireless carriers that do hold licenses and which do operate the network infrastructure necessary for wireless phone communication.
- A
- A/B Testing
- A2P SMS
- Aggregator
- AJAX
- Alpha Name
- ANSI
- API
- ARPU
- ASCII B
- Binary SMS
- Bind
- Bulk SMS C
- CDMA
- CDN
- CDR
- Concatenated SMS
- Country Code
- CPA
- CPC
- CPCV
- CPE
- CPI
- CPM
- CTR D
- Deep Links
- DEF Code
- Delivery Receipts (DLR)
- Destination Number
- Destination Operator
- Digital Wallet
- Direct Connections
- Discovery Service
- Double Opt-in