Requirements for the content and format of VK messages
The active audience of VKontakte is 97 million people. It is the most popular social network in Russia. VK messages are sent by phone number to any country. To receive a message, the client only needs to have a profile on a social network with a mobile phone number linked to it.
You can use 2 layouts for your message template:
- Text
- Text + Image
It is only necessary to agree on the text of the message.
The allowed length of a business message in VK is no more than 2048 characters, including emoji. You can attach up to 5 images to a message.
When you add emoji to the text, remember that each emoji takes several characters. For example, a smiley is 8 characters long, a heart is 7 characters long, etc.
Emoji messages cannot be registered in service and transaction messages. Emoji can only be used in promotional dispatch.
For information on the rules for a VK Sender ID, go to the «VK Sender ID Requirements» section.